Music is the biggest passion in my life. So it should come as no surprise to anyone that knows me that I scrutinized the American Music Awards in a way most people probably would not. Most probably wouldn’t care in the first place. But I can’t help it… I care. 🙂
Okay, enough of the babbling. What am I talking about? I’m talking about the fact that there is a very real possibility that music awards as we’ve known them will become obsolete. They’re dying a slow death. What makes me say this? Partly because there’s been a trend in the music industry where the lines between genres are routinely blurred to the point of being nearly unrecognizable.
For instance, long ago there was a clear distinction between country music and pop music. So much so, that the country music industry felt the need to establish its own awards ceremony, the CMAs, in 1967 (there are currently 4 major awards shows specifically for country music). But let’s be honest, the crossover of modern country music into mainstream is pretty much a done deal. Aside from the occasional slide guitar or a lively fiddle, a lot of what is considered to be “country music” sounds a great deal like “pop music” (hello Carrie Underwood and Taylor Swift).
Of course, the same can be said about R&B/Soul music. If Justin Timberlake can win the AMA for BOTH Favorite Pop/Rock Male Artist and Favorite Soul/R&B Male Artist, it really makes you wonder how those genres are actually defined. If one person is simultaneously a Pop/Soul/R&B/Rock artist, then what really is the point of having a category at all?
As it is, the whole thing seems rather farcical to me when you’ve created genres and award categories, like “Gospel” and “Contemporary Christian”, that are based solely on subject matter. If that were to hold true across the board, we would have to add categories like “Favorite Misogynistic Single of the Year” or “Best Sexual Exploitation by a Band, Duo or Group”.
Personally, I think the days of Awards ceremonies are numbered. I give it another 10 years before it gets to the inevitable point of being discontinued. Besides, when it’s all said and done, good music is good music, regardless of any box society may want to place it in. 😉